Artworker
Category:
UIUX Design / Branding
Client:
Artworker
Duration:
2025.09 ~ 12
Artworker
Category:
UIUX Design / Branding
Client:
Artworker
Duration:
2025.09 ~ 12



(Brand Introduction )
Artworker is a global networking platform for artists,
bringing together creators across the K-content ecosystem. The service enables artists to showcase their portfolios through their profiles and build meaningful connections both online and offline.
I focused on improving the core networking experience, leading the design of the digital business card sharing feature and the company profile UI/interaction design. I also contributed to the overall visual identity, including sub-brand design and merchandise design for related services.
Artworker is a global networking platform for artists,
bringing together creators across the K-content ecosystem. The service enables artists to showcase their portfolios through their profiles and build meaningful connections both online and offline.
I focused on improving the core networking experience, leading the design of the digital business card sharing feature and the company profile UI/interaction design. I also contributed to the overall visual identity, including sub-brand design and merchandise design for related services.
01
Business Card Sharing Feature
01
Business Card Sharing Feature
My Goal
My Goal
Networking is the core value I strongly advocated for in this product.
For a networking platform, sharing needs to feel smooth, simple and immediate, and we needed a way for users to re-enter the app quickly through saved cards.
Networking is the core value I strongly advocated for in this product.
For a networking platform, sharing needs to feel smooth, simple and immediate, and we needed a way for users to re-enter the app quickly through saved cards.


Solution
01 / Card Sharing Flow Refinement
In addition to the existing link-sharing method, I added a dedicated Business Card sharing option.
02 / Separate Tab for Business Cards
Created a standalone tab for saved cards to allow quicker re-access and reduce friction in the user journey.
Solution
01 / Card Sharing Flow Refinement
In addition to the existing link-sharing method, I added a dedicated Business Card sharing option.
02 / Separate Tab for Business Cards
Created a standalone tab for saved cards to allow quicker re-access and reduce friction in the user journey.


Feature Launch Promotion
When we released a new feature, I also created the promotional designs for our social channels.
Feature Launch Promotion
When we released a new feature, I also created the promotional designs for our social channels.
The improvement was fast but impactful.
The new business card feature became one of the most effective tools for activation inside the networking platform, improving retention and supporting smoother connection-building among artists.
Result
Result
The improvement was fast but impactful.
The new business card feature became one of the most effective tools for activation inside the networking platform, improving retention and supporting smoother connection-building among artists.
02
Collaboration Feature
02
Collaboration Feature


My Contribution
My Contribution
The feature came with an early wireframe, but I redesigned the collaboration request flow to strengthen its intent and usability. I clarified the distinction between collaboration and direct messaging through interaction and hierarchy, ensuring users understood the boundaries of each mode. I also expanded the flow to accommodate both 1:1 and one-to-many collaborations, considering more flexible creative project structures.
The feature came with an early wireframe, but I redesigned the collaboration request flow to strengthen its intent and usability.
I clarified the distinction between collaboration and direct messaging through interaction and hierarchy, ensuring users understood the boundaries of each mode. I also expanded the flow to accommodate both 1:1 and one-to-many collaborations, considering more flexible creative project structures.


Design
01 / Collaboration Request Flow
Designed an invitation-style request flow that creates healthy distance between users, unlike DM-based social interactions.
02 / New Collaborations
Refined the hierarchy of user-generated collaborations to improve discoverability and support better app retention.
Design
01 / Collaboration Request Flow
Designed an invitation-style request flow that creates healthy distance between users, unlike DM-based social interactions.
02 / New Collaborations
Refined the hierarchy of user-generated collaborations to improve discoverability and support better app retention.
NFC card design
NFC card design


Designed a membership-only NFC card and packaging.
Tapping the card on a phone instantly opens the user’s profile and portfolio.
Designed a membership-only NFC card and packaging.
Tapping the card on a phone instantly opens the user’s profile and portfolio.
Profile card design
Designed personalised profile cards for subscribed members, creating visual styles that matched each user’s tone and portfolio. These cards serve as a shareable, mobile-friendly identity for artists on the platform.
Designed personalised profile cards for subscribed members, creating visual styles that matched each user’s tone and portfolio. These cards serve as a shareable, mobile-friendly identity for artists on the platform.


App store
Designed a full set of App Store preview images that distill the service’s key features and showcase newly added functions through refined, high-impact visuals.
Designed a full set of App Store preview images that distill the service’s key features and showcase newly added functions through refined, high-impact visuals.


Opening Motion Graphics for the Networking Party
Opening Motion Graphics for the Networking Party
Designed the opening motion graphic that kicked off our end-of-year networking party, creating an energetic and branded introduction for the event.
Designed the opening motion graphic that kicked off our end-of-year networking party, creating an energetic and branded introduction for the event.